How Bricx Moves Faster Than In-House Design Teams
Bricx, a remote UI/UX agency, drastically improved its internal collaboration and client turnaround times by adopting Gather. This shift enabled them to reduce internal feedback cycles from over 24 hours to just one hour, leading to increased client satisfaction and demonstrating that remote teams can achieve superior efficiency with the right tools.
It's 4pm on a Tuesday, and an urgent Slack from a client pings in: last-minute feedback on a homepage mockup. Your designers are scattered across time zones, with some already offline for the night.
For many remote agencies, this feedback would sit until you could schedule a sync on Wednesday afternoon, or everyone would gradually take turns commenting on a Loom video and threading Slack messages. By then, the momentum is gone, the client is stressed, and your team is scrambling on revisions to meet a deadline that’s now 12 hours tighter.
You've probably lived this stressful scenario more than once. Slow internal feedback loops wreck productivity and threaten your agency’s reputation. When client satisfaction is everything, you can't afford 24-hour delays on simple feedback cycles.
But what if there was a way to turn those 24-hour feedback loops into 24-minute ones? Meet Siddharth Vij and his team at Bricx, a remote UI/UX agency that's cracked the code on lightning-fast collaboration. They've transformed how remote teams work together, and consistently “wow” their clients with fast turnaround times.
Meet Bricx: A Fast-Paced, Remote-First UI/UX Agency
Founded by Siddharth Vij and Divij Rakhra, this remote agency specializes in unforgettable website & UX design for B2B & AI SaaS companies. In just 1.5 years, they've worked with 40-50 venture-backed clients across Europe and the USA, building a reputation for speed and quality.
From day one, Siddharth knew he wanted to build a remote-first agency. Why? The talent advantage is undeniable. "One of the biggest reasons why we went remote first was because we get to choose a lot of talented folks across the country," Siddharth shared. And the results speak for themselves: Whenever Bricx opens a new position, they get over 1,000 applications.
Today, Bricx consists of 10 remote designers and has an average client turnaround time of less than 24 hours. While they’re known for their fast and impressive work, achieving this level of efficiency wasn’t always easy.
The Pre-Gather Collaboration Struggle
Before Gather, Bricx faced the same collaboration challenges that exhaust most remote agencies. They were using a familiar stack: Slack for chat communication, Huddles and Google Meets for video calls, and a hodgepodge of other tools trying to bridge the gap.
The problems were painfully familiar:
- 24-hour internal feedback cycles that killed momentum
- Designers working in silos with limited visibility into what teammates were doing
- Time-consuming async communication via Loom recordings and lengthy documentation
- Endless "are you available?" messages in Slack
"Before using Gather, we were using Slack. We still use Slack, but we were dependent on ‘Huddles’ and figuring out when our teammates were available. There were a lot of delays in conversation, and less collaboration." Siddharth Vij, Founder of Bricx
They tried a few alternatives. Discord seemed promising, but "the whole UX of Discord was so clunky and hard to understand. We faced adoption issues.” They even experimented with Hubstaff, remote monitoring software, but the team pushed back against it.
The agency was stuck in a frustrating pattern: they had talented designers who could create beautiful work, but the collaboration tools they were using were holding them back from delivering at the speed their clients demanded.
Discovering Gather: An Intuitive and Engaging Way to Collaborate
Siddharth discovered Gather through his girlfriend, who was using Gather with her agency. He was immediately drawn to the UI and the concept of a virtual workspace based on a real-life office.
As he explored her team’s office, Gather felt intuitive and engaging in a way that other tools didn't. The UX was effortless, and more importantly, it was actually fun to use.
When he brought Gather to his team, Siddharth expected pushback. After all, they'd just faced resistance after trialing Hubstaff and Discord. Instead, the team instantly started exploring their new office and customizing everything to make it their own. They enjoyed it. And because team happiness came first, productivity quickly followed.
How Bricx Uses Gather for Lightning-Fast Collaboration
24-hour turnarounds don't happen on their own. Here’s exactly how Bricx uses their virtual office on Gather to collaborate more efficiently.
Office Setup and Culture
Every designer has their own personalized desk, so it’s easy to instantly see who’s around. In addition to their desks, their virtual office includes:
- Dedicated focus areas to signal when you’re in deep work
- Meeting rooms for daily standups or candidate interviews
- Open collaboration spaces for pair-design sessions
- Recreational areas where the team goes for casual conversations
Bricx has created a very open culture in their office. If a designer has extra time, they’re encouraged to join any ongoing conversation because the more context they have about different projects, the better they can contribute in the future.
Daily Workflows That Actually Work
The visuals of a virtual office have empowered Bricx to streamline their workflows and collaborate more naturally.
Morning standups happen in designated areas where the whole team gathers. "We have daily, 15-20 minute calls where every designer shares what they did yesterday and what they are going to work on today."
Spontaneous collaboration replaces scheduled meetings throughout the day. "We can just walk over to someone’s desk and share feedback on what we are designing.”
Pair designing sessions happen in real-time. "Some members of the team like to pair design. They go into a Gather meeting room, open Figma, and just iterate and design together.”
Leadership gets instant visibility without micromanagement. Siddharth can glance at Gather and see who’s in a dedicated focus area, paired up, or free to talk. "Sometimes when two designers are pair designing, I drop into their room and just join in to give feedback."
Client Project Lifecycle Acceleration
Here's where the real transformation happens. Instead of the old process (where feedback comes in, gets documented in Loom, shared via Slack, scheduled the next day for review, then finally addressed ), Gather allows Bricx to address client feedback in real-time.
"Now we can wave the designer over, review the client feedback, and solve it collaboratively so they can start implementing the feedback."
Measurable Impact: From Hours to Minutes
The transformation in Bricx's operations had a significant impact on both their team and their clients.
Internal feedback time decreased from over 24 hours → 1 hour. With Gather, junior designers can quickly pair up with senior designers to receive feedback and get unblocked. This directly contributes to faster turnaround times for their clients.
They’ve eliminated most scheduled internal meetings. Instead, they opt for shorter and quicker discussions throughout the day.
Reduced dependency on async tools. "Gather has actually helped us get away from Loom and Tella for internal feedback as well."
Improved client satisfaction rates. "Our client satisfaction rate has gone significantly up" because faster internal collaboration directly translates to faster client delivery.
The compound effect is powerful: faster feedback loops mean faster iterations, which means faster delivery, which means happier clients.
The Team Experience: Beyond Productivity
What makes Bricx's Gather implementation special isn't just the productivity gains; it's how it's transformed team culture and happiness.
Creative expression as team bonding: The office customization has become a form of creative competition. Designers constantly redecorate their desks, which keeps the office lively.
Celebration rituals: When the team has wins, they’ll throw confetti and dance. It’s a small, but office-favorite feature.
Recruiting advantage: Their virtual office has become a key recruitment tool, particularly for younger designers. They interview candidates and show them around the virtual office, just like you would when recruiting in person.
The Remote vs. Office Experiment
Despite their success with remote work, Siddharth and his co-founder wondered: could they move even faster in person?
So they ran an experiment. They flew their team to Delhi for a test week in a co-working space. The results were surprising: in-person collaboration actually decreased productivity. "What we saw was that collaboration decreased. A lot of distractions happen in the office. It’s noisy or sometimes meeting rooms aren’t available. And travel time increased each day.”
This experiment validated their remote-first approach and reinforced the value of their Gather setup. "With Gather, it’s like you’re working very closely with your teammates while being thousands of kilometers away. You have fewer distractions than a real office, and can focus on giving the client your best work." Siddharth reflects.
The New Standard for Fast-Paced, Remote Agencies
Bricx's transformation from 24-hour feedback delays to instant collaboration isn't just about adopting a new tool: it's about reimagining what remote work can be. They've proven that remote doesn't mean disconnected when you have the right systems in place.
Their results speak for themselves: sub-24-hour turnarounds, happy clients, and a team that's genuinely excited to work together every day. In an industry where client satisfaction can make or break your agency’s reputation, these aren't just nice-to-have improvements – they're competitive advantages.
If you're running a remote agency and struggling with slow feedback loops, siloed team members, or client communication delays, it might be time to rethink your collaboration stack. The question isn't whether remote collaboration can work—Bricx has already proven it can. The question is: are you ready to make it work for your team?
Ready to speed up collaboration at your remote agency? Create a free office and see the difference Gather can make.
It's 4pm on a Tuesday, and an urgent Slack from a client pings in: last-minute feedback on a homepage mockup. Your designers are scattered across time zones, with some already offline for the night.
For many remote agencies, this feedback would sit until you could schedule a sync on Wednesday afternoon, or everyone would gradually take turns commenting on a Loom video and threading Slack messages. By then, the momentum is gone, the client is stressed, and your team is scrambling on revisions to meet a deadline that’s now 12 hours tighter.
You've probably lived this stressful scenario more than once. Slow internal feedback loops wreck productivity and threaten your agency’s reputation. When client satisfaction is everything, you can't afford 24-hour delays on simple feedback cycles.
But what if there was a way to turn those 24-hour feedback loops into 24-minute ones? Meet Siddharth Vij and his team at Bricx, a remote UI/UX agency that's cracked the code on lightning-fast collaboration. They've transformed how remote teams work together, and consistently “wow” their clients with fast turnaround times.
Meet Bricx: A Fast-Paced, Remote-First UI/UX Agency
Founded by Siddharth Vij and Divij Rakhra, this remote agency specializes in unforgettable website & UX design for B2B & AI SaaS companies. In just 1.5 years, they've worked with 40-50 venture-backed clients across Europe and the USA, building a reputation for speed and quality.
From day one, Siddharth knew he wanted to build a remote-first agency. Why? The talent advantage is undeniable. "One of the biggest reasons why we went remote first was because we get to choose a lot of talented folks across the country," Siddharth shared. And the results speak for themselves: Whenever Bricx opens a new position, they get over 1,000 applications.
Today, Bricx consists of 10 remote designers and has an average client turnaround time of less than 24 hours. While they’re known for their fast and impressive work, achieving this level of efficiency wasn’t always easy.
The Pre-Gather Collaboration Struggle
Before Gather, Bricx faced the same collaboration challenges that exhaust most remote agencies. They were using a familiar stack: Slack for chat communication, Huddles and Google Meets for video calls, and a hodgepodge of other tools trying to bridge the gap.
The problems were painfully familiar:
- 24-hour internal feedback cycles that killed momentum
- Designers working in silos with limited visibility into what teammates were doing
- Time-consuming async communication via Loom recordings and lengthy documentation
- Endless "are you available?" messages in Slack
"Before using Gather, we were using Slack. We still use Slack, but we were dependent on ‘Huddles’ and figuring out when our teammates were available. There were a lot of delays in conversation, and less collaboration." Siddharth Vij, Founder of Bricx
They tried a few alternatives. Discord seemed promising, but "the whole UX of Discord was so clunky and hard to understand. We faced adoption issues.” They even experimented with Hubstaff, remote monitoring software, but the team pushed back against it.
The agency was stuck in a frustrating pattern: they had talented designers who could create beautiful work, but the collaboration tools they were using were holding them back from delivering at the speed their clients demanded.
Discovering Gather: An Intuitive and Engaging Way to Collaborate
Siddharth discovered Gather through his girlfriend, who was using Gather with her agency. He was immediately drawn to the UI and the concept of a virtual workspace based on a real-life office.
As he explored her team’s office, Gather felt intuitive and engaging in a way that other tools didn't. The UX was effortless, and more importantly, it was actually fun to use.
When he brought Gather to his team, Siddharth expected pushback. After all, they'd just faced resistance after trialing Hubstaff and Discord. Instead, the team instantly started exploring their new office and customizing everything to make it their own. They enjoyed it. And because team happiness came first, productivity quickly followed.
How Bricx Uses Gather for Lightning-Fast Collaboration
24-hour turnarounds don't happen on their own. Here’s exactly how Bricx uses their virtual office on Gather to collaborate more efficiently.
Office Setup and Culture
Every designer has their own personalized desk, so it’s easy to instantly see who’s around. In addition to their desks, their virtual office includes:
- Dedicated focus areas to signal when you’re in deep work
- Meeting rooms for daily standups or candidate interviews
- Open collaboration spaces for pair-design sessions
- Recreational areas where the team goes for casual conversations
Bricx has created a very open culture in their office. If a designer has extra time, they’re encouraged to join any ongoing conversation because the more context they have about different projects, the better they can contribute in the future.
Daily Workflows That Actually Work
The visuals of a virtual office have empowered Bricx to streamline their workflows and collaborate more naturally.
Morning standups happen in designated areas where the whole team gathers. "We have daily, 15-20 minute calls where every designer shares what they did yesterday and what they are going to work on today."
Spontaneous collaboration replaces scheduled meetings throughout the day. "We can just walk over to someone’s desk and share feedback on what we are designing.”
Pair designing sessions happen in real-time. "Some members of the team like to pair design. They go into a Gather meeting room, open Figma, and just iterate and design together.”
Leadership gets instant visibility without micromanagement. Siddharth can glance at Gather and see who’s in a dedicated focus area, paired up, or free to talk. "Sometimes when two designers are pair designing, I drop into their room and just join in to give feedback."
Client Project Lifecycle Acceleration
Here's where the real transformation happens. Instead of the old process (where feedback comes in, gets documented in Loom, shared via Slack, scheduled the next day for review, then finally addressed ), Gather allows Bricx to address client feedback in real-time.
"Now we can wave the designer over, review the client feedback, and solve it collaboratively so they can start implementing the feedback."
Measurable Impact: From Hours to Minutes
The transformation in Bricx's operations had a significant impact on both their team and their clients.
Internal feedback time decreased from over 24 hours → 1 hour. With Gather, junior designers can quickly pair up with senior designers to receive feedback and get unblocked. This directly contributes to faster turnaround times for their clients.
They’ve eliminated most scheduled internal meetings. Instead, they opt for shorter and quicker discussions throughout the day.
Reduced dependency on async tools. "Gather has actually helped us get away from Loom and Tella for internal feedback as well."
Improved client satisfaction rates. "Our client satisfaction rate has gone significantly up" because faster internal collaboration directly translates to faster client delivery.
The compound effect is powerful: faster feedback loops mean faster iterations, which means faster delivery, which means happier clients.
The Team Experience: Beyond Productivity
What makes Bricx's Gather implementation special isn't just the productivity gains; it's how it's transformed team culture and happiness.
Creative expression as team bonding: The office customization has become a form of creative competition. Designers constantly redecorate their desks, which keeps the office lively.
Celebration rituals: When the team has wins, they’ll throw confetti and dance. It’s a small, but office-favorite feature.
Recruiting advantage: Their virtual office has become a key recruitment tool, particularly for younger designers. They interview candidates and show them around the virtual office, just like you would when recruiting in person.
The Remote vs. Office Experiment
Despite their success with remote work, Siddharth and his co-founder wondered: could they move even faster in person?
So they ran an experiment. They flew their team to Delhi for a test week in a co-working space. The results were surprising: in-person collaboration actually decreased productivity. "What we saw was that collaboration decreased. A lot of distractions happen in the office. It’s noisy or sometimes meeting rooms aren’t available. And travel time increased each day.”
This experiment validated their remote-first approach and reinforced the value of their Gather setup. "With Gather, it’s like you’re working very closely with your teammates while being thousands of kilometers away. You have fewer distractions than a real office, and can focus on giving the client your best work." Siddharth reflects.
The New Standard for Fast-Paced, Remote Agencies
Bricx's transformation from 24-hour feedback delays to instant collaboration isn't just about adopting a new tool: it's about reimagining what remote work can be. They've proven that remote doesn't mean disconnected when you have the right systems in place.
Their results speak for themselves: sub-24-hour turnarounds, happy clients, and a team that's genuinely excited to work together every day. In an industry where client satisfaction can make or break your agency’s reputation, these aren't just nice-to-have improvements – they're competitive advantages.
If you're running a remote agency and struggling with slow feedback loops, siloed team members, or client communication delays, it might be time to rethink your collaboration stack. The question isn't whether remote collaboration can work—Bricx has already proven it can. The question is: are you ready to make it work for your team?
Ready to speed up collaboration at your remote agency? Create a free office and see the difference Gather can make.
Start your free trial
Experience the #1 virtual office for yourself and build a workspace where remote work doesn’t feel remote.
